We know that charities have had it tough during the pandemic, and are now looking at recovery and how to get back on track. That’s why it’s more important than ever for Charity managers to keep on top of their professional development to help you move your charity forward.
This training course is a virtual toolkit, designed alongside industry experts, will bring you the latest innovations and trends in charities and help you to recover post-pandemic.
Please note this virtual training course will not go live until 30th September 2022
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Learning Objectives
Whether you’re looking to further develop your career, or you need to update your knowledge on the latest trends, innovations and ways of working, this new and unique online training course will help you:
- Hear about the latest innovations and trends in charities, and how to succeed in the current economic climate.
- Advance your digital marketing strategy with an in-depth understanding of how to target your ideal audience, and how to build on your digital presence.
- Gain insight into key aspects of charity governance, including understanding the Charity Governance Code, management accounts, reports and SORP.
- Look after your staff’s and your own mental health including advice on understanding stress and preventing burnout and how to develop resilience.
How does it work?
- The course is delivered via our specialist online learning platform, UniqSkills
- Designed for independent, flexible learning you can access the course 24/7
- Each module consists of training videos, guidance and accompanying resources to use in your setting, as well as multiple choice quizzes to check your learning
- You have a years access to the course so you can complete it in your own time
Agenda
- Module 1
Innovations and trends in charities
- Technology and digital innovations.
- Collaboration, networking and partnerships.
- New approaches to funding.
- Charities as businesses.
- Module 2
Key aspects of charity governance in depth
- The Charity Governance Code.
- The role of the board.
- Risk management in charities.
- Utilising your management accounts and reports.
- Charities SORP deep dive.
- Module 3
Working relationships
- Effective working: board of trustees and the leadership team.
- Leading your teams.
- Recruiting and managing volunteers.
- Public policy and regulation relationships.
- Public relations, reputation management and handling a crisis
- Module 4
Advancing your digital marketing strategy
- Building on your digital marketing strategy.
- Developing a content marketing strategy.
- Demographics and understanding your market.
- Advertising messages and building your brand.
- Integrating your online presence, including donor systems.
- Module 5
Stress management and mental wellbeing
- Understanding stress.
- Preventing burnout in charities.
- Understanding presenteeism.
- Developing resilience.
- Enabling work-life balance.
- Developing a positive work environment.
- Module 6
The changing workplace
- Changes to the labour market, eg skills shortage, people working longer
- Flexible and hybrid working.
- Disaster recovery and business continuity.
- Managing change.
Speakers
David Head MBA
David founded charity consultancy CITOC in August 2019 after 16 years working in the charity sector including holding two Chief Executive posts. He also brings experience of the commercial sector, having been employed by a well known bank for several years before transferring to the charity world.
An experienced third-sector ex-Chief Executive and senior manager (turned consultant) with a successful track record managing change and growth in three charities. Skilled in all aspects of charity management, business and budget planning, event management, HR, communications and fundraising.
David is educated to Masters level; he completed his MBA with The Open University, with emphasis on marketing, communications, finance and HR management.
David has often been described as “a man that gets things done” in both work and in his community, something he regards as very high praise indeed and that reflects his personal ambitions. He is 56 and lives in Kilsby in Northamptonshire.
David has also always been (and continues to be) engaged with local charities and community initiatives, at various times as a trustee, activist, event organiser and host, school governor, hospital volunteer, and working in partnership with local Lions, Round Table, and Rotary Clubs.
Yvonne Hardiman
Yvonne believes that people doing great things make great businesses.
We all need to be clear about what is expected of us at work, what our employers will do in return and what how we will be supported if things don’t go quite to plan.
Businesses need to know how to do all this within the framework of current regulations and legislation! This is where HR comes in.
Yvonne has a wealth of experience of managing people and businesses. She began her people management career at BSI as Head of Delivery where she managed a publishing, printing and warehousing division of over 50 people. Eleven years later, she went on to join what was then one of the top 500 law firms in the country firstly as their HR Director. In recognition of her contribution to the business, in 2009 she became one of the first non-lawyer partners in the UK. She continued to provide an HR service to the law firm and also worked very closely with employment solicitors to provide an HR consultancy service to their clients.
Yvonne developed a passion for supporting HR and non-HR managers to manage people in their businesses. In 2012 she decided to set up her own HR consultancy.
Yvonne has a unique insight into how businesses can become successful and how HR can help. This, coupled with a great knowledge of employment law is a winning combination. She helps anyone who has responsibility for any aspect of HR in small, medium and large businesses across many different sectors.